Privacy Policy

1. Introduction

Full Potential Training LLC (“we,” “our,” or “us”) operates Full Potential: the web and desktop apps coaches use to plan their athletes’ training, the connector that lets a coach’s AI assistant work with their practice, the Full Potential iPhone app for athletes, and this website (together, the “Services”).

This Privacy Policy explains what information we collect, how we use and share it, and the choices you have. By using the Services, you agree to the collection and use of information as described here.

2. Who this policy covers

• Coaches: people who use Full Potential to write and manage training for athletes.
• Athletes: people who receive training from a coach through the Full Potential app.
• Visitors: people who visit this website.

3. Information we collect

3.1 From coaches

• Account information: your name, email address and password. Passwords are stored by our sign-in provider in hashed form; we never see them.
• Waitlist answers: anything you choose to tell us when you sign up, such as how many athletes you coach and the kinds of training you write.
• Your practice: your coaching methodology, athletes’ profiles, season and block plans, training weeks, notes, and the coaching resources and files you upload or import.
• Connector activity: when your AI assistant uses Full Potential, we record which feature it used, which athlete it was for, whether it worked and how long it took. We do not record what you ask your assistant or what it writes back.

3.2 Information coaches provide about athletes

Coaches add athletes to Full Potential and may enter or import information about them: their name and email address, past training, results and baselines, and notes about injuries, travel or other circumstances that affect their training. Coaches are responsible for having their athletes’ permission to share this information with us.

3.3 From athletes

• Account information: your name and email address, including when you sign in with Apple.
• Training activity: which sessions you complete, what you log, and the feedback you write about your training. Your coach can see this.
• Push notification tokens: to send training reminders and updates, only if you allow notifications.

3.4 Collected automatically

• Device and technical data: device type, operating system, app version, error logs, crash reports and performance data.
• Usage data: how the apps are used, such as features used and session length.

This website does not use advertising or analytics cookies.

4. How we use information

• To provide the Services: to store your practice, show training to athletes, and keep coaches and athletes in sync.
• To support AI-assisted coaching: to give a coach’s AI assistant the information it needs to draft and change training, as described in section 5.
• To communicate with you: invitations, account messages, onboarding, support, and notifications you’ve allowed.
• To improve the Services: to understand how features are used and to fix problems.
• To keep the Services safe and comply with the law.

We do not sell personal information, and we do not use your practice or your athletes’ information to train AI models.

5. AI assistants

Full Potential works with the AI assistant a coach already uses: Claude, from Anthropic, or ChatGPT, from OpenAI. The coach connects their own assistant account to Full Potential.

• When the coach asks their assistant to plan or change training, the assistant reads what it needs from Full Potential (for example an athlete’s profile, recent weeks and feedback, and the coach’s methodology) and sends back drafts.
• That processing happens in the coach’s own account with Anthropic or OpenAI, under that provider’s terms and privacy policy. The coach’s settings with that provider decide, for example, whether conversations may be used to improve its models.
• Nothing an assistant drafts reaches an athlete until the coach reviews and publishes it.

6. How information is shared

• Between a coach and their athletes: athletes see the training their coach publishes; coaches see their athletes’ training activity and feedback.
• With the AI assistant a coach connects, at the coach’s direction, as described in section 5.
• With service providers who help us run the Services, only as needed to provide them (listed below).
• For legal reasons: when required by law, court order or government request, or to protect the rights, property or safety of our users or others.
• In a business transfer: in connection with a merger, acquisition or sale of our company.
• With your consent.

Each provider has its own privacy policy governing its use of information.

7. Data security

We use appropriate technical and organizational measures to protect information, including encryption in transit and at rest, access controls that keep each coach’s practice private to them, and restricted internal access on a need-to-know basis. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Data retention and deletion

• Accounts: we keep account information while the account is active.
• Training records: we keep a coach’s practice, including earlier versions of weeks so changes can be undone, for as long as the coach’s account is active.
• Deleting an account: when you ask us to delete your account, we delete your personal information from our systems. Training a coach wrote for an athlete is part of the coach’s records; an athlete can ask their coach, or us, to remove it.
• Backups: data in automated backups is permanently deleted within 30 days.

9. Your privacy rights

9.1 All users

• Access: request a copy of your personal information.
• Correction: update or correct inaccurate information.
• Deletion: request deletion of your account and associated personal information.
• Portability: request your information in a machine-readable format.
• Withdrawal of consent: turn off push notifications or other optional features.

9.2 Additional rights for users in the EU and UK (GDPR)

• Right to object to processing of your personal information.
• Right to restrict processing in certain circumstances.
• Right to lodge a complaint with your local data protection authority.

9.3 California residents (CCPA)

• Right to know what personal information we collect and how it’s used.
• Right to delete your personal information.
• Right to opt out of the sale of personal information. We do not sell personal information.
• Right to non-discrimination for exercising your rights.

To exercise any of these rights, contact us at andy@fullpotentialtraining.com. If you’re an athlete, you can also ask your coach.

10. Children’s privacy

The Services are not intended for children under 13, and we do not knowingly collect personal information from them. Coaches who coach minors are responsible for having a parent or guardian’s permission to share their information with us. If you believe a child under 13 has provided us with personal information, contact us and we will delete it.

11. International data transfers

We are based in the United States and our servers are located in the US. If you are outside the US, your information will be transferred to and processed in the US, with appropriate safeguards such as standard contractual clauses where required.

12. Push notifications

The athlete app may send push notifications about your training and about new features or updates. You can turn them off at any time in your device settings or in the app.

13. Changes to this policy

We may update this Privacy Policy from time to time. We will post the new version on this page and, for material changes, notify you by email or in the apps. Continuing to use the Services after a change means you accept the updated policy.

14. Contact

Full Potential Training LLC
Email: andy@fullpotentialtraining.com
Subject line: Privacy Policy Inquiry

For GDPR-related requests, please include “GDPR Request” in the subject line.